Summary
With its 50th anniversary on the horizon, Taco John’s leadership wanted to capture its proud history in a book that would commemorate the hard work, daring risks, and enduring ethics of the founding families, as well as give them a strategic asset to attract potential franchisees who share their values.
I’ve heard back from many people who said they read it with lots of laughter and tears. That’s exactly what we’d hoped for.
Jim Creel
President, Taco John’s
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