Summary
MSA is one of those companies with a genuinely inspiring and noble history. Employee tenure is legendary and staff often refer to “The MSA Way” to describe how and why they make decisions. Ambitious global expansion had brought them exciting growth and opportunities, but management knew they needed help instilling the company’s deep-seated values in every employee.
We engaged our people around the world in a whole new way with this book. Thank you for translating our 100 years of history into such a powerful story.
Mark Deasy
Director of Global Public Relations and Corporate Communications, MSA
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